In a recent compelling podcast conversation with Florian, founder of Clim8, we explored the fascinating world of deep tech entrepreneurship. What emerged was not just a success story, but a masterclass in patience, innovation, and strategic leadership.

The Deep Tech Difference
Unlike typical software startups that can iterate quickly, Clim8's journey highlights a crucial reality of deep tech ventures: they operate on longer development cycles. It took four years before their smart heating technology reached market readiness – a timeline that would make most VCs nervous. Yet, this patience proved crucial for perfecting their "second skin" technology, now used by major brands like Carhartt and Eddie Bauer.

B2B Strategy: A Game-Changing Approach
One of Clim8's most brilliant strategic decisions was choosing a B2B model. Rather than tackling the complexities of direct consumer marketing, they positioned themselves as an "ingredient brand" – similar to Gore-Tex's approach. This strategy allowed them to leverage established brands' distribution networks and market presence while focusing on their core strength: innovation.

The Co-Founder Dynamic
Perhaps one of the most intriguing aspects revealed was the relationship between the co-founders. Florian described it as "180 degrees different but making a complete 360." This complementary leadership style, with one focusing on R&D and the other on commercialization, creates a balanced approach to innovation and market execution.

Building a Winning Team
With just 25 team members, Clim8 demonstrates that success isn't about headcount but about creating the right culture. Their team combines diverse expertise – from thermal engineers to textile specialists – united by a strong sense of ownership. As Florian emphasized, "They don't need a Clim8 tattoo, but they give their best for their teammates."

The Health Factor in Entrepreneurship
One of the most candid moments came when Florian discussed the importance of maintaining personal health while building a company. His advice? "It's a marathon, not a sprint." He learned this lesson the hard way after facing health issues from pushing too hard, leading him to establish strict boundaries, including protecting weekends for family time.

Advice for Future Founders
For aspiring deep tech entrepreneurs, Florian offers several key insights:
- Understand that deep tech requires patience and resilience
- Don't rush to market with an imperfect product
- Recognize and seize key momentum windows
- Build a support system, including business coaches
- Maintain work-life balance from the start

Looking Forward
What's particularly exciting about Clim8's story is that it's far from over. The company is now working on cracking the cooling technology challenge – a development that could revolutionize comfort in hot climates.

The Conversation Continues
This journey raises important questions for the startup community: How do we better support deep tech ventures that require longer development cycles? How can founders balance innovation with sustainable business practices? What role should investors play in supporting these longer development timelines?

Clim8's story isn't just about smart heating technology; it's about smart entrepreneurship. It demonstrates that with the right combination of vision, patience, and strategic thinking, deep tech startups can successfully bridge the gap between groundbreaking innovation and commercial success.

What are your thoughts on the unique challenges faced by deep tech startups? How do you think we can better support these ventures that often require longer runways for development?

Share your perspectives in the comments below.
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[Note: This blog post is based on a podcast conversation with Florian, founder of Clim8, discussing their journey from concept to market leadership in smart heating technology.]